What is SEO, otherwise known as Search Engine Optimization? SEO is about getting your website to the top of the search engines in order to grow your business. By using the right SEO techniques, you will have your website move up in the rankings when a person does a search for whatever you are promoting. Most people will not go beyond the first page or two of results, so it is important to get your page to that level.
Part of SEO techniques is getting your site out there and known so that people are able to find it. You may use things such as article writing, blogs, or social media to assist with your SEO efforts, but using more focused techniques may be more beneficial.
There are some very important SEO techniques that you should be using on your site, and we will explore some of them very briefly here. This list is a full list, but just a listing of some of the major items. By doing some of your own research, you will find other SEO techniques to employ when creating and promoting your website.
Tags - Make sure you use tags in your title, descriptions and your keywords. The title is going to include the name of your website or what page the person is viewing, for instance, "My Website Introduction" or "My Website Biography". Do not stuff the title with a bunch of keywords, as it can make you look like spam.
Relevant content - Your content has to be relevant and make sense. While you may focus on getting SEO content into your articles, if they do not make sense, people are not going to hang around your site for very long or purchase your product. While the keywords are important, readability is more important. There are other SEO techniques to get those keywords in and making them searchable for the search engines.
Internal Links - To make sure that your website is easy for the spiders to crawl and assist in your rankings, make sure that all your pages link back to each other and that the links work. While this may seem obvious, many website designers forget to double check these links. Make sure to check them occasionally to make sure that they still work properly.
Cross Promotion - If you link your site to others, and they link back you, you will move up the rankings of the search engine. Make sure that these links are valid and genuine, not just spam websites designed to give you links. As well, putting links to your website in other places such as social media websites, forums or anywhere else you can link to your website will help you with increasing your page ranking.
SEO techniques are important to use to increase your rankings in the Internet. You can have the best page out there, but without good SEO, you will not get the traffic you desire.
Brian is considered the 'guru' of low cost no cost marketing he has conducted literally 100's of consultations giving advise to a broad range of business types within Australia and overseas. He has presented at seminars and workshops with his 'tell it as it is' style while making the information enjoyable and extremely practical.
Article Source: http://EzineArticles.com/?expert=Brian_George_Brown
No comments:
Post a Comment